Marketing management: an Asian perspective/

Kotler, Philip.

Marketing management: an Asian perspective/ Philip Kotler, et al. -- 3rd ed. -- Singapore; Pearson Education (Asia) Pte Ltd., 2003.
xxvi, 771 p.; col ill. 27 cm.

Includes bibliographical indexes.

0131001353


Asia.

GSL 658.8 K849 2003