Creating customer loyalty : build lasting loyalty using customer experience management /

Daffy, Chris

Creating customer loyalty : build lasting loyalty using customer experience management / Chris Daffy. -- New York: Kogan Page Ltd., 2019.
xii, 247 p.: ill.; 24 cm.

Includes bibliographical references and index.

9780749484309


Customer loyalty.
Success in business.
Customer relations -- Management.

Res 658.812 D124 2019