Principles of marketing /
Kurtz, David L.
Principles of marketing / David L. Kurtz and Louis E. Boone. -- Australia: Cengage Learning., 2010.
820 p.: ill.; 23 cm.
Includes bibliographical references and index.
9789814296694
Marketing.
Res 658.8 K967 2010
Principles of marketing / David L. Kurtz and Louis E. Boone. -- Australia: Cengage Learning., 2010.
820 p.: ill.; 23 cm.
Includes bibliographical references and index.
9789814296694
Marketing.
Res 658.8 K967 2010