Restaurant marketing for owners and managers /
Shock, Patti J.
Restaurant marketing for owners and managers / Patti J. Shock, John T. Bowen, and John M. Stefanelli. -- New Jersey: John Wiley & Sons, Inc., 2004.
ix, 230 p.; 23 cm.
Includes index.
0471226270
Restaurants -- Marketing.
Food service management.
Res 647 79506 Sh72 2004
Restaurant marketing for owners and managers / Patti J. Shock, John T. Bowen, and John M. Stefanelli. -- New Jersey: John Wiley & Sons, Inc., 2004.
ix, 230 p.; 23 cm.
Includes index.
0471226270
Restaurants -- Marketing.
Food service management.
Res 647 79506 Sh72 2004