Heads in beds : hospitality and tourism marketing /
Raza, Ivo
Heads in beds : hospitality and tourism marketing / Ivo Raza. -- New Jersey: Pearson Education, Inc., 2005.
xvi, 253 p.: ill.; 24 cm.
Includes index.
9780131101005
Hospitality industry -- Marketing.
Tourism -- Marketing.
Res 647.94068 R219 2006
Heads in beds : hospitality and tourism marketing / Ivo Raza. -- New Jersey: Pearson Education, Inc., 2005.
xvi, 253 p.: ill.; 24 cm.
Includes index.
9780131101005
Hospitality industry -- Marketing.
Tourism -- Marketing.
Res 647.94068 R219 2006