Marketing strategy of Max�s restaurant Baclaran: (Record no. 10366)

000 -LEADER
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001 - CONTROL NUMBER
control field 10366
003 - CONTROL NUMBER IDENTIFIER
control field OCLRC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260730103809.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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040 ## - CATALOGING SOURCE
Original cataloging agency OCLRC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number (Call Number) T 674.94 2007
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Salvador, Chiqui
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Marquez, Joycha
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Garcia, Kristine
245 ## - TITLE STATEMENT
Title Marketing strategy of Max�s restaurant Baclaran:
Sub Title an analysis./
Statement of responsibility, etc. Chiqui Salvador, Joycha Marquez, Kristine Garcia.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Paran��aque City:
Name of publisher, distributor, etc. Olivarez College,
Date of publication, distribution, etc. 2007.
502 ## - DISSERTATION NOTE
Dissertation note Undergradute Thesis
520 ## - SUMMARY, ETC.
Summary, etc. STATEMENT OF THE PROBLEM This study seeks to analyze the marketing strategies of the Max's Restaurant in Baclaran since 2005. Specifically, the study aims to answer the following questions 1. How adequate are the promotional practices used by Max's Restaurant in relation to 1.1 Service 1.2 Quality of food 1.3 Facilities 1.4 Promotional tools 1.5 Place 1.6 Price 2. Who are their target customers? 3. What are the problems encountered by the establishment considering the social, economic, and other problems with regards to the operation and what solutions have they taken regarding these problems? 4. Who are their competitors? 5. Did the Max's Restaurant meet its target sales for the year 2005? 6. What are the tools used for promotion? Research Method This study used the descriptive method of research. To answer questions concerning the current status of the study the collection of data was done through survey questionnaire, opinionnaire, interview and readings from related literature. Simple statistics were used to compute the weight mean. The weighted mean was obtained by getting the product of the frequency and weight assign to each scale. Subject of the Study This involves the marketing strategy, which includes their appeal to the people, price of the product, place of distribution and promotional tools of Max's Restaurant to meet the desire sales.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Theses/Dissertation
Location (call number prefix code) T 674.94 2007
Holdings
Withdrawn status Lost status Piece physical condition (Damaged Status) Not for loan Home library Current library (holdingbranch) Date acquired Total checkouts Full call number Date last seen Price effective from Koha item type Copy number
        Olivarez College Learning Resource Center General Reference And Serial Section 07/30/2026   T 674.94 2007 0048 07/30/2026 07/30/2026 Theses/Dissertation  
        Olivarez College Learning Resource Center General Reference And Serial Section 07/30/2026   T 647.94 2007 0043 C.1 07/30/2026 07/30/2026 Theses/Dissertation 1
        Olivarez College Learning Resource Center General Reference And Serial Section 07/30/2026   T 647.94 2007 0046 C.3 07/30/2026 07/30/2026 Theses/Dissertation 3
        Olivarez College Learning Resource Center General Reference And Serial Section 07/30/2026   T 647.94 2007 0053 C.5 07/30/2026 07/30/2026 Theses/Dissertation 5