Marketing with new media/ (Record no. 15509)

000 -LEADER
fixed length control field 00625nam a22002177a 4500
001 - CONTROL NUMBER
control field 15509
003 - CONTROL NUMBER IDENTIFIER
control field OCLRC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260731013010.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240529t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780735204324
040 ## - CATALOGING SOURCE
Original cataloging agency OCLRC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number (Call Number) GSL 658.872 C1579 2008
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Claxton, Lena.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Woo, Alison.
245 ## - TITLE STATEMENT
Title Marketing with new media/
Statement of responsibility, etc. Lena Claxton and Alison Woo.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York;
Name of publisher, distributor, etc. Prentice Hall Press.,
Date of publication, distribution, etc. 2008.
300 ## - PHYSICAL DESCRIPTION
Extent (preliminary pages) xvi, 224 p.;
Dimensions (cm) 25 cm.
500 ## - GENERAL NOTE
General note (includes bibliographical references and index) Includes bibliographical references and indexes.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Entry Business.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Location (call number prefix code) GSL 658.872 C1579 2008
Holdings
Withdrawn status Lost status Piece physical condition (Damaged Status) Not for loan Home library Current library (holdingbranch) Date acquired Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        Olivarez College Learning Resource Center Graduate School Library 07/31/2026   GSL 658.872 C1579 2008 C.1 GSL 000308 07/31/2026 1 07/31/2026 Books