Strengthen augmented reality: (Record no. 16887)

MARC details
000 -LEADER
fixed length control field 02221nam a22002777a 4500
001 - CONTROL NUMBER
control field 16887
003 - CONTROL NUMBER IDENTIFIER
control field OCLRC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260731013047.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 260408t xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency OCLRC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number (Call Number) T 658 2022 0136
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ago, Jasmin M.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Alamar, Mary Grace T.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Amolo, Ellen Mae P.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Baliaut, Sunshine S.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Cañete, Danica A.
245 ## - TITLE STATEMENT
Title Strengthen augmented reality:
Sub Title instagram filter as a new perspective for promoting local cosmetic businesses in Parañaque City/
Statement of responsibility, etc. Jasmin M. Ago, Mary Grace T. Alamar, Ellen Mae P. Amolo, Sunshine S. Baliaut, & Danica A. Canete.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Parañaque City:
Name of publisher, distributor, etc. Olivarez College,
Date of publication, distribution, etc. 2022.
502 ## - DISSERTATION NOTE
Dissertation note Undergraduate thesis.
520 ## - SUMMARY, ETC.
Summary, etc. The study aimed at strengthening the existing ARIF in the local cosmetic market. The design of the study used is a quantitative descriptive approach since it will measure the extent of usage, perception, and common issues encountered by ARIF, as well as the significant differences in the said factors according to the respondents' group. The proponents gathered 41 out of 69 respondents as the sample for the study to answer the validated survey questionnaire through Google Forms. Hence, it helps to conclude, through weighted means, that the respondents strongly agree with the extent of usage of ARIF in terms of acceptability and originality. Likewise, regarding the perception of ARIF in terms of brand engagement and advertising respondents strongly agree. The results found, through the analysis of variance (ANOVA), that there was no significant difference in the variables except between the length of business operation and the common issues when respondents were grouped. The proponents concluded that local cosmetic businesses were ready to adopt ARIF as their new or enhanced promotional tool. The study produces an infographic as an output that will give cosmetics businesses an idea of how ARIF can be potentially and highly accepted by the field.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Entry augmented reality
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Entry strategic perspective
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Entry local cosmetics businesses
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Entry Instagram filter
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Theses/Dissertation
Location (call number prefix code) T 658 2022 0136
Holdings
Withdrawn status Lost status Piece physical condition (Damaged Status) Not for loan Home library Current library (holdingbranch) Date acquired Total checkouts Full call number Date last seen Price effective from Koha item type
        Olivarez College Learning Resource Center General Reference And Serial Section 07/31/2026   T 658 2022 0136 07/31/2026 07/31/2026 Theses/Dissertation