Recreating business strategies into the next normal environment: (Record no. 16892)

000 -LEADER
fixed length control field 02517nam a22002657a 4500
001 - CONTROL NUMBER
control field 16892
003 - CONTROL NUMBER IDENTIFIER
control field OCLRC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260731013048.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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040 ## - CATALOGING SOURCE
Original cataloging agency OCLRC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number (Call Number) T 658 2022 0131
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sarmiento, Gabriel Joy E.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Salvador, Isidro Luis T.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Zacarias, Jomari R.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Rosas, Ces Ayeth R.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Timoteo, Jovie C.
245 ## - TITLE STATEMENT
Title Recreating business strategies into the next normal environment:
Sub Title instigation of green marketing concept/
Statement of responsibility, etc. Gabriel Joy E. Sarmiento,Isidro Luis T. Salvador, Jomari R. Zacarias, Ces Ayeth R. Rosas, & Jovie C. Timoteo.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Parañaque City:
Name of publisher, distributor, etc. Olivarez College,
Date of publication, distribution, etc. 2022.
502 ## - DISSERTATION NOTE
Dissertation note Undergraduate thesis.
520 ## - SUMMARY, ETC.
Summary, etc. When global warming and pandemic started all over the world, green marketing strategies play an important role in every business owner, product and service innovation, economic development, and environmental advantages. This study aims to provide an affordable green marketing strategy recommendation to the Microbusiness enterprise owners in the City of Paranaque where the researchers conducted the study and survey. The data from this quantitative descriptive study are collected through a Google Form survey questionnaire from the chosen 50 target respondents such as those part of micro-enterprises that operates by less than ten people located in Paranaque City. The findings determined that the respondents{92} perception, engagement, and common issues encountered according to the business profile are not rejected by the hypothesis of this study, considering that the statistical treatment result shows that there is no significant difference in their perception, engagement, and common issues according to business profile (i.e. types of products, length of business profile and capital investment). The researchers recreated a green marketing strategy recommendation based on the result from the data gathered by the respondents. For the output of this research study, the researchers made a proposed recommendation of green marketing strategy for micro businesses regarding green packaging tools where the concept is to give the microbusiness an idea to use paper bags and tote bags for their products to promote sustainable packaging and to prevent harming the environment.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Entry recreating business strategies
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Entry next normal environment
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Entry green marketing concept
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Theses/Dissertation
Location (call number prefix code) T 658 2022 0131
Holdings
Withdrawn status Lost status Piece physical condition (Damaged Status) Not for loan Home library Current library (holdingbranch) Date acquired Total checkouts Full call number Date last seen Price effective from Koha item type
        Olivarez College Learning Resource Center General Reference And Serial Section 07/31/2026   T 658 2022 0131 07/31/2026 07/31/2026 Theses/Dissertation