Marketing for dummies (Record no. 32)

MARC details
000 -LEADER
fixed length control field 00662nam a22002537a 4500
001 - CONTROL NUMBER
control field 32
003 - CONTROL NUMBER IDENTIFIER
control field OCLRC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260729043606.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160420t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-0-470-74179-5
040 ## - CATALOGING SOURCE
Original cataloging agency OCLRC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number (Call Number) GR 658.8 M341 2009
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mortimer, Ruth
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hiam, Alexander
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Smith, Craig
245 ## - TITLE STATEMENT
Title Marketing for dummies
Statement of responsibility, etc. by Ruth Mortimer
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Chichester, West Sussex
Name of publisher, distributor, etc. John Wiley & Sons
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent (preliminary pages) 402 p.
Dimensions (cm) 24 cm.
500 ## - GENERAL NOTE
General note (includes bibliographical references and index) Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Entry Marketing.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Entry Marketing- Management.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Location (call number prefix code) GR 658.8 M341 2009
Holdings
Withdrawn status Lost status Piece physical condition (Damaged Status) Not for loan Home library Current library (holdingbranch) Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Olivarez College Learning Resource Center General Reference And Serial Section 07/29/2026   GR 658.8 M341 2009 GR 016683 07/29/2026 07/29/2026 Books