International marketing (Record no. 4841)

000 -LEADER
fixed length control field 00651nam a22002297a 4500
001 - CONTROL NUMBER
control field 4841
003 - CONTROL NUMBER IDENTIFIER
control field OCLRC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260730040154.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160518t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0030767539
040 ## - CATALOGING SOURCE
Original cataloging agency OCLRC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number (Call Number) GC 658.84 C998 1993
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Czinkota, Michael R.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ronkainen, Ilkka A.
245 ## - TITLE STATEMENT
Title International marketing
Statement of responsibility, etc. Michael R. Czinkota and Ilkka A.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Forth Worth, TX
Name of publisher, distributor, etc. Dryden Press
Date of publication, distribution, etc. 1993
300 ## - PHYSICAL DESCRIPTION
Extent (preliminary pages) xxxi, 924p.
Dimensions (cm) 26cm.
500 ## - GENERAL NOTE
General note (includes bibliographical references and index) Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Entry Export marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Location (call number prefix code) GC 658.84 C998 1993
Holdings
Withdrawn status Lost status Piece physical condition (Damaged Status) Not for loan Home library Current library (holdingbranch) Date acquired Total checkouts Full call number Date last seen Copy number Price effective from Koha item type
        Olivarez College Learning Resource Center Reserved and General Collection Section 07/30/2026   GC 658.84 C998 1993 07/30/2026 1 07/30/2026 Books