Contemporary advertising / William F. Arens.

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TextPublication details: New York: McGraw-Hill/Irwin., 2005.Edition: 9th edDescription: xvii, 617 p.: ill.; 27 cmISBN:

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Books	Reserved and General Collection Section	Olivarez College Learning Resource Center			Res 659.1 Ar336 2005 (Browse shelf(Opens below))					Available			RES 000899

includes bibliographical references and index.

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