Undergraduate thesis.

The national election is always a timely subject to be discussed primarily: in the election for President and Vice-President, as they will be occupying the topmost positions in the government and could wield great power as provided by law. It{92}s of utmost importance to understand that voting is a serious civic duty. It enables citizens to elect leaders and hold them accountable for their performance during their tenure in office. Voters have the power to determine the state{92}s persistence, development, and demise. This power entails a civic obligation when electing representatives to the office. It is crucial for voters, specifically young adults/college students who will be the future leaders of the land, to make intelligent decisions on their Presidential and Vice-Presidential candidates. During election times, social media becomes a primary player in terms of watchdog role. Its role serves as a forum for discussing Presidential and Vice-Presidential aspirants{92} successes and failures by exposing their records, personalities, platforms, and histories. Although social media are not the sole source of information for voters, it has increasingly become the first contact for everyone in a world dominated by mass communications, especially among college students. Because of their grasp of technology and social media, college students can instantly navigate and consume information online to assist them in making informed choices or potentially skew, change their preferences or give them fresh perspectives on choosing their President and Vice-President aspirants.