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Principles of marketing Thomas C. Kinnear and kenneth L. Bernhard
Material type:
TextPublication details: Glenview, III Scott, Foresman and Co. 1986Edition: 2nd edDescription: xx, 759p. 23cmISBN: - 0673182134
- GC 658.8 K623 1986
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Reserved and General Collection Section | Olivarez College Learning Resource Center | GC 658.8 K623 1986 (Browse shelf(Opens below)) | 1 | Available |
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| GC 658.8 H111 1983 Marketing management: concepts, practice and cases | GC 658.8 H349 1979 Health care marketing: issues and trends | GC 658.8 K243 1992 Marketing | GC 658.8 K623 1986 Principles of marketing | GC 658.8 K848 1987 Marketing: an introduction | GC 658.8 K848 1991 Marketing management: analysis, planning, implementing, and control | GC 658.8 L165 1992 Principles of marketing |
Includes bibliography reference and index.
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