Zawisza-Riley, Magdalena

Advertising, gender and society : a psychological perspective / Magdalena Zawisza-Riley. -- New York: Routledge., 2019.
xvii, 211 p.: ill.; 24 cm.

Includes bibliographical references and index.

9781138501379


Advertising -- Psychological aspects.
Sex role in advertising.

Res 659.1019 R5731 2019