TY  - BOOK
AU  - Wilcox, Dennis L. 
AU  - Ault, Philip H. 
AU  - Agee, Warren K. 
TI  - Public relations: strategies and tactics 
SN  - 0321045262
U1  - Res 659.2 W643 1998 
PY  - 1998///
CY  - New York
PB  - Addison-Wesley Educational Publishers, Inc.
KW  - Public relations.
KW  - Public relations -- Study and teaching.
N1  - Includes index.
ER  -