00718nam a22002297a 4500 1217 OCLRC 20260729044146.0 160427t xxu||||| |||| 00| 0 eng d 9781412903134 OCLRC Res 302.23068 K962 2008 Kung, Lucy Strategic management in the media : from theory practice / Lucy Kung. London: SAGE Publications Ltd., 2008. viii, 248 p. : ill. ; 24 cm. Includes bibliographical references and index. Mass media -- Management. Strategic planning. Social science -- Media Studies. BOOK RES 302.23068 K962 2008 1217 1217 0 0 0 0 LRC RES 2026-07-29 0 RES 302.23068 K962 2008 RES 000030 2026-07-29 04:41:46 2026-07-29 BOOK