Holland, John R. Rethinking the sales cycle : how superior sellers embrace the buying cycle to achieve a sustainable and competitive advantage / John R. Holland and Tim Young. -- New York: McGraw-Hill., 2010. xv, 236 p.: ill.; 24 cm. Includes index. ISBN: 9780071637992 Subjects--Topical Terms: Sales management.Consumer behavior.Dewey Class. No.: Res 658.8522 H7191 2010