Kotler, Philip. <br/><br/>Marketing management:  an Asian perspective/ Philip Kotler, et al.  -- 4th ed.  -- Singapore;  Pearson Education (Asia) Pte Ltd.,  2006. <br/>xxxiii, 830 p.;  col ill.  29 cm. <br/><br/> Includes bibliographical references, appendices and indexes. <br/><br/><label>ISBN: </label>0131982621 <br/><br/><label>Subjects--Topical Terms: </label><br/>Asia.<br/><br/><label>Dewey Class. No.: </label>GSL 658.8 M341 2006