Summers, Jane., et al. <br/><br/>Essentials of marketing / Jane Summers., et al. <br/>xviii, 528 p.:  col. ill.;  27 cm. <br/><br/> Includes indexes. <br/><br/><label>ISBN: </label>9780170137324 <br/><br/><label>Dewey Class. No.: </label>Res 658.8323 Es745 2009