TY  - BOOK
AU  - Kotler, Philip.
TI  - Principles of marketing: an Asian perspective
SN  - 0131234390
U1  - GSL 658.8 P935 2005 
PY  - 2005///
CY  - Singapore
PB  - Pearson Education (Asia) Pte Ltd.
N1  - Includes bibliographical references, appendices and indexes
ER  -