Futrell, Charles M. Fundamentals of selling customer for life through service / Charles M. Futrell. -- 9th ed. -- Boston: McGraw Hill Education., 2006. xxv, 658p.; col. ill.; 25 cm. Includes index. ISBN: 9780071115889 Subjects--Topical Terms: Selling.Dewey Class. No.: Res 658.85 F989 2006