Vitale, Robert. Business-to-business marketing: analysis and practice/ Robert Vitale, Joseph Giglierano and Waldemar Pfoertsch. -- Boston; Pearson Education (Asia) Pte Ltd., 2011. xxxi, 512 p.; ill. 24 cm. Includes bibliographical indexes. ISBN: 9780132479059 Dewey Class. No.: GSL 658.804 V831 2011