Doole, Isobel. International marketing strategy: analysis, development and implementation/ Isobel Doole, et al. -- 8th ed. -- Australia; Cengage Learning., 2019. 470 p.; col ill. 27 cm. Includes bibliographical references and indexes. ISBN: 9781473758742 Subjects--Topical Terms: Case studies.Dewey Class. No.: GSL 658.848 D6913 2019