TY  - BOOK
AU  - Leboff, Grant
TI  - Myths of marketing: banish the misconceptions and become a great marketer
SN  - 9780749483913
U1  - Res 658.8 L49 2020 
PY  - 2020///
CY  - New York
PB  - Kogan Page
KW  - Marketing
N1  - Includes index
ER  -