TY  - BOOK
AU  - Kotler, Philip
AU  - Bowen, John T.
AU  - Makens, James C.
TI  - Marketing for hospitality and tourism
SN  - 9780132017732
U1  - Res 647.94 K848 2006 
PY  - 2006///.
CY  - New Jersey
PB  - Pearson Education International Inc.
KW  - Hospitality industry -- Marketing.
KW  - Tourism -- Marketing
N1  - Includes index
ER  -