TY  - BOOK
AU  - Hawkins, Del I.
AU  - Best, Roger J.
AU  - Coney, Kenneth A.
TI  - Consumer behavior: implications for marketing strategy
SN  - 0256139725
U1  - GC 658.8342 H314 1995 
PY  - 1995///
CY  - Chicago, Ill
PB  - Richard D. Irwin
KW  - Consumer behavior
N1  - Includes bibliographical references and index
ER  -