TY  - BOOK
AU  - Meloan, Taylor W.
AU  - Graham. John L.
TI  - International and global marketing: concepts and cases
SN  - 0256157235
U1  - GC 658.84 M492 1995 
PY  - 1995///
CY  - Chicago, Ill
PB  - Richard D. Irwin
KW  - Export marketing
N1  - Includes bibliographical references
ER  -