TY  - BOOK
AU  - Siegle, Carolyn F.
TI  - Marketing: foundations and applications
SN  - 0256162980
U1  - GC 658.8 Si154 1996 
PY  - 1996///
CY  - Chicago
PB  - Irwin
KW  - Marketing
N1  - Includes index
ER  -