TY  - BOOK
AU  - Kotler, Philip 
AU  - Fahey, Liam
AU  - Jatusripitak, Somkid
TI  - The new competition
SN  - 0136120784
U1  - Gc 658.8a K848 1985 
PY  - 1985///
CY  - Englewood Cliffs
PB  - Prentice Hall
KW  - Export marketing
N1  - Includes bibliography reference and index
ER  -