Churchill Jr., Gilbert A. Sales force management: planning, implementation and control Gilbert A. Churchill, Neil M. Ford and Orville C. Walker -- 3rd ed. -- Homewood Irwin 1990 xviii, 845p. 24cm. Includes index. ISBN: 0256080046 Subjects--Topical Terms: Sales managementDewey Class. No.: GC 658.81 C475 1990