Band, William A. <br/><br/>Creating value to customers:  designing and implementing a total corporate strategy William A. Band  -- New York, N.Y.  John Wiley & Sons  1991 <br/>xi, 340p.  24cm. <br/><br/> Includes index <br/><br/><label>ISBN: </label>0471525936 <br/><br/><label>Subjects--Topical Terms: </label><br/>Customer service<br/>Customer satisfaction<br/><br/><label>Dewey Class. No.: </label>GC 658.812 B221 1991