Luck, David Johnson <br/><br/>Marketing research David Johnson Luck  -- 2nd ed.  -- Englewood Cliffs, NJ  Prentice-Hall  1978 <br/>xvi, 522p.  23cm. <br/><br/> Includes bibliographical references and index <br/><br/><label>ISBN: </label>0135576377 <br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research<br/><br/><label>Dewey Class. No.: </label>GC 658.83 M341 1978