TY  - BOOK
AU  - Terpstra, Vern
AU  - Sarathy, Ravi
TI  - International marketing
SN  - 0030327679
U1  - GC 658.84 T275 1991 
PY  - 1991///
CY  - Chicago
PB  - Dryden Press
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -