TY  - BOOK
AU  - Ramanujam, R. C.
TI  - Mass communication and its digital transformation
SN  - 8131300390
U1  - Res 302.23 M381 2007 
PY  - 2007///.
CY  - New Delhi, India
PB  - APH Publishing Corporation
KW  - Digital media -- Social aspects.
KW  - Mass media -- Technological innovations.
KW  - Communication and technology
N1  - Includes bibliographical references and index
ER  -