Raza, Ivo <br/><br/>Heads in beds :  hospitality and tourism marketing / Ivo Raza.  -- New Jersey:  Pearson Education, Inc.,  2005.  <br/>xvi, 253 p.:  ill.;  24 cm. <br/><br/> Includes index. <br/><br/><label>ISBN: </label>9780131101005 <br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry -- Marketing.<br/>Tourism -- Marketing.<br/><br/><label>Dewey Class. No.: </label>Res 647.94068 R219 2006