Roberto, Ned <br/><br/>User-friendly marketing research/  -- 4th ed.   -- Manila, Philippines:  Rex Book Store,  2016.  <br/>xviii, 250 p.;  ill.  22 cm.  <br/><br/> Includes bibliographical references and indexes.  <br/><br/><label>ISBN: </label>9789712384578 <br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research <br/><br/><label>Dewey Class. No.: </label>Fil 658.83 R6429 2016