canteen operation amidst pandemic crises Brosas, Lovelel Moreno creator text xxu Parañaque City Olivarez College 2021 monographic eng

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The purpose of this research was to know what could be the possible flexible development options would help small canteen businesses in order to survive pandemic in the new normal. Small Canteen operators residing at Clinicville, Ipilville, Target 1 and 2 inside BF Homes was greatly affected with the crises violent which even led to bankruptcy and store closure.The Researcher as one of the owners of small business in clinicville BF had to take actions to secure their business operations. This research aimed to know what development options suites best their business to survive. The method used in this study was descriptive mixed methods. Respondents of this research were Canteen Operators and Canteen Patronizers/Customers. The questionnaire used Likert scale type of questions for the survey and also interview guide questions to further analyze the study. The researcher interpreted the study by the following treatments: weighted mean, average weighted mean, and frequency. Based on the result obtained, the respondents were facing hard time coping up regarding occurrence of pandemic in terms of business, current status, challenges they encountered and experiences. However, It also shows that Canteen customers were still satisfied of the product and services canteens offered, this might be because canteen operators continuously practicing its best to served customers with utmost commitment. The results obtained clearly showed that canteen operators were experiencing difficult changes on its business operations. Further study on the effect of flexible development options for food essentials in the new normal was the researcher's recommendation for the future researchers. It was also discovered that the respondents have minimal knowledge of what strategy could they use to further survive the crises violence. With this, the researcher will conduct monthly webinars that contains different business survival strategy and basic information to help the owners to stand still in the new normal. Lovelel Moreno Brosas. Master Thesis Business in the New normal Marketing strategy Small business T 658 2021 378 OCLRC 230201 20260730103754.0 9846