| 000 | 00635nam a22002177a 4500 | ||
|---|---|---|---|
| 001 | 1245 | ||
| 003 | OCLRC | ||
| 005 | 20260729044147.0 | ||
| 008 | 160426t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a8131405613 | ||
| 040 | _aOCLRC | ||
| 082 | _aRes 302.23 M468 2006 | ||
| 245 |
_aMedia and advertising management : _bnew trends / _cedited by Sabyasachi Chatterjee. |
||
| 260 |
_aIndia: _bThe Icfai University Press., _c2006. |
||
| 300 |
_avii, 211 p. : _bill. ; _c23 cm. |
||
| 500 | _aIncludes index. | ||
| 650 | _aMass media. | ||
| 650 | _aAdvertising. | ||
| 700 | _aChatterjee, Sabyasachi | ||
| 942 |
_cBOOK _jRES 302.23 M468 2006 |
||
| 999 |
_c1245 _d1245 |
||