| 000 | 00683nam a22002297a 4500 | ||
|---|---|---|---|
| 001 | 15135 | ||
| 003 | OCLRC | ||
| 005 | 20260731012959.0 | ||
| 008 | 240521t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780071275422 | ||
| 040 | _aOCLRC | ||
| 082 | _aRes 658.8 C164 2008 | ||
| 100 | _aCannon, Jospeh P. | ||
| 245 |
_aBasic marketing : _ba global-managerial approach / _cJoseph P. Cannon. |
||
| 250 | _a16th ed. | ||
| 260 |
_aNew York: _bMcGraw-Hill/Irwin., _c2008. |
||
| 300 |
_axxxvi, 789 p.: _bill.; _c27 cm. |
||
| 500 | _ancludes bibliographical references and index. | ||
| 700 | _aPerreault, William D. | ||
| 700 | _aMcCarthy, E. Jerome | ||
| 942 |
_cBOOK _jRES 658.8 C164 2008 |
||
| 999 |
_c15135 _d15135 |
||