| 000 | 00792nam a22002657a 4500 | ||
|---|---|---|---|
| 001 | 15156 | ||
| 003 | OCLRC | ||
| 005 | 20260731012959.0 | ||
| 008 | 240522t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9781412956475 | ||
| 040 | _aOCLRC | ||
| 082 | _aRes 658.8 K848 2008 | ||
| 100 | _aKotler, Philip | ||
| 245 |
_aSocial marketing : _binfluencing behaviors for good / _cPhilip Kotler and Nancy Lee. |
||
| 250 | _a3rd ed, | ||
| 260 |
_aLos Angeles: _bSage Publications., _c2008. |
||
| 300 |
_axii, 444 p.: _bill.; _c24 cm. |
||
| 500 | _aincludes bibliographical references and index. | ||
| 650 | _aBehavior Control. | ||
| 650 | _aBehavior Therapy. | ||
| 650 | _aBehavior modification. | ||
| 650 | _aSocial Marketing. | ||
| 700 | _aLee, Nancy R. | ||
| 942 |
_cBOOK _jRES 658.8 K848 2008 |
||
| 999 |
_c15156 _d15156 |
||