000			02124nam a22002777a 4500
001			16888
003			OCLRC
005			20260731013047.0
008			260408t xxu||||| |||| 00| 0 eng d
040			_aOCLRC
082			_aT 658 2022 0135
100			_aPilapil, Emmanuel S
245			_aTrainer's plight of wellness industry in the new normal: _bcase study of fitness first platinum Alabang/ _cEmmanuel S. Pilapil, Aizel B. Mangulabnan, Cleahmaine G. Valdez, & Carlos Marc J. Chua.
260			_aParañaque City: _bOlivarez College, _c2022.
502			_aUndergraduate thesis.
520			_aThis study examined the current state of the wellness industry, specifically Fitness First Platinum {97} Alabang, during the global pandemic. The gym was one of the establishments most affected by this new normal. Fitness First Platinum - Alabang has undergone significant changes, including a shift from face-to-face training to virtual training, as well as changes in the operational schedule and workforce. The purpose of this aimed to determine the viability of Fitness First Platinum - Alabang in the new normal business operations and to devise alternative plans of action for the survival of the wellness industry, specifically the fitness industry, in the new normal setting. Based on the answers provided by the informants in a qualitative analysis, this study assessed the current situation of the aforementioned gym and developed an operational plan. Qualitative research, on the other hand, employs subjective judgment to assess a company's value or prospects based on non-quantifiable data. This study was conducted using a thematic analysis - an in-depth interview with the managers and trainers, this research provides a new operational plan designed to sustain in the face of the new normal.
650			_aOperational plan
650			_aFitness First Platinum-Alabang
650			_apandemic
650			_avirtual training
650			_abusiness operation
700			_aMangulabnan, Aizel Ann B.
700			_aValdez, Cleahmaine G.
700			_aChua, Carlos Marc J.
942			_cTHES _jT 658 2022 0135
999			_c16888 _d16888