000 00646nam a22002297a 4500
001 4865
003 OCLRC
005 20260730040155.0
008 160518t xxu||||| |||| 00| 0 eng d
020 _a9710802909
040 _aOCLRC
082 _aGC 658.8 M127 1982
100 _aMcCarthy, E. Jerome
245 _aEssentials of marketing
_cE. Jerome McCarthy and Andrew A. Brogowicz
250 _aRev. ed.
260 _aHomewood
_bRichard D. Irwin
_c1982
300 _axvii, 540p.
_c22cm.
500 _aIncludes bibliography reference and index.
650 _aMarketing
700 _aBrogowicz, Andrew A.
942 _cBOOK
_jGC 658.8 M127 1982
999 _c4865
_d4865