| 000 | 00617nam a22002177a 4500 | ||
|---|---|---|---|
| 001 | 4880 | ||
| 003 | OCLRC | ||
| 005 | 20260730040155.0 | ||
| 008 | 160518t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0023231718 | ||
| 040 | _aOCLRC | ||
| 082 | _aGC 658.802 C660 1991 | ||
| 100 | _aCohen, William A. | ||
| 245 |
_aThe practice of marketing management: _banalysis, planning and implementation _cWilliam A. Cohen |
||
| 250 | _a2nd ed. | ||
| 260 |
_aNew York _bMacmillan Pub. _c1991 |
||
| 300 |
_axx, 693p. _c24cm. |
||
| 500 | _aIncludes index. | ||
| 650 | _aMarketing Management | ||
| 942 |
_cBOOK _jGC 658.802 C660 1991 |
||
| 999 |
_c4880 _d4880 |
||