| 000 | 00671nam a22002297a 4500 | ||
|---|---|---|---|
| 001 | 875 | ||
| 003 | OCLRC | ||
| 005 | 20260729044136.0 | ||
| 008 | 160411t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780273752431 | ||
| 040 | _aOCLRC | ||
| 082 | _aRes 658.8 K848 2012 | ||
| 100 | _aKotler, Philip | ||
| 245 |
_aPrinciples of marketing / _cPhilip Kotler and Gary Armstrong. |
||
| 250 | _a14th ed. | ||
| 260 |
_aEngland: _bPearson Education Limited., _c2012. |
||
| 300 |
_a637 p.: _bcol. ill.; _c28 cm. |
||
| 500 | _aIncludes bibliographical references, appendices and indexes. | ||
| 650 | _aMarketing. | ||
| 700 | _aArmstrong, Gary | ||
| 942 |
_cBOOK _jRES 658.8 K848 2012 |
||
| 999 |
_c875 _d875 |
||