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Marketing

Evans, Joel R.

Marketing Joel R.Evans and Barry Berman -- 4th ed. -- New York Macmillan Pub. 1990
xxix, 780p. 26cm.

Includes bibliography reference and index.

ISBN: 0023344016

Subjects--Topical Terms:
Marketing

Dewey Class. No.: GC 658.8 Ev151 1990

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