International marketing / (Record no. 15348)

000 -LEADER
fixed length control field 00590nam a22002057a 4500
001 - CONTROL NUMBER
control field 15348
003 - CONTROL NUMBER IDENTIFIER
control field OCLRC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260731013005.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780256206821
040 ## - CATALOGING SOURCE
Original cataloging agency OCLRC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number (Call Number) Res 658.828 C282 1995
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cateora, Philip R.
245 ## - TITLE STATEMENT
Title International marketing /
Statement of responsibility, etc. Philip R. Cateora
250 ## - EDITION STATEMENT
Edition statement 9th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Irwin, Chicago:
Name of publisher, distributor, etc. Times Mirror Higher Education Group.,
Date of publication, distribution, etc. 1996.
300 ## - PHYSICAL DESCRIPTION
Extent (preliminary pages) xxiii, 770 p.:
Other physical details (illustrations) co. ill.;
Dimensions (cm) 25 cm.
500 ## - GENERAL NOTE
General note (includes bibliographical references and index) Includes indexes.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Location (call number prefix code) RES 658.828 C282 1995
Holdings
Withdrawn status Lost status Piece physical condition (Damaged Status) Not for loan Home library Current library (holdingbranch) Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Olivarez College Learning Resource Center Reserved and General Collection Section 07/31/2026   Res 658.828 C282 1995 RES 000868 07/31/2026 07/31/2026 Books