Consumer behavior in the 21st century / (Record no. 15824)

000 -LEADER
fixed length control field 00689nam a22002297a 4500
001 - CONTROL NUMBER
control field 15824
003 - CONTROL NUMBER IDENTIFIER
control field OCLRC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260731013018.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789814319232
040 ## - CATALOGING SOURCE
Original cataloging agency OCLRC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number (Call Number) Res 658.834222 H852 2010
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hoyer, Wayne D.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Macinnis, Deborah J.
245 ## - TITLE STATEMENT
Title Consumer behavior in the 21st century /
Statement of responsibility, etc. Wayne D. Hoyer and Deborah J. Macinnis.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Singapore:
Name of publisher, distributor, etc. Pearson Education, Asia Pte Ltd.,
Date of publication, distribution, etc. 2010.
300 ## - PHYSICAL DESCRIPTION
Extent (preliminary pages) 634 p.:
Other physical details (illustrations) ill.;
Dimensions (cm) 25 cm.
500 ## - GENERAL NOTE
General note (includes bibliographical references and index) Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Entry Consumer behavior.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Entry Marketing.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Location (call number prefix code) RES 658.834222 H852 2010
Holdings
Withdrawn status Lost status Piece physical condition (Damaged Status) Not for loan Home library Current library (holdingbranch) Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Olivarez College Learning Resource Center Reserved and General Collection Section 07/31/2026   Res 658.834222 H852 2010 RES 000803 07/31/2026 07/31/2026 Books