The market research toolbox: (Record no. 517)

000 -LEADER
fixed length control field 00630nam a22002057a 4500
001 - CONTROL NUMBER
control field 517
003 - CONTROL NUMBER IDENTIFIER
control field OCLRC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260729044126.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160420t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-8039-5857-9
040 ## - CATALOGING SOURCE
Original cataloging agency OCLRC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number (Call Number) GR 658.83 M459 1996
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name McQuarrie, Edward F.
245 ## - TITLE STATEMENT
Title The market research toolbox:
Sub Title a concise guide for beginners/
Statement of responsibility, etc. Edward F. McQuarrie.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Thousands Oaks, California:
Name of publisher, distributor, etc. Sage Publications, Inc.,
Date of publication, distribution, etc. 1996.
300 ## - PHYSICAL DESCRIPTION
Extent (preliminary pages) xviii, 154 p.:
Dimensions (cm) 23 cm.
500 ## - GENERAL NOTE
General note (includes bibliographical references and index) Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Entry Marketing research- Methodology.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Location (call number prefix code) GR 658.83 M459 1996
Holdings
Withdrawn status Lost status Piece physical condition (Damaged Status) Not for loan Home library Current library (holdingbranch) Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Olivarez College Learning Resource Center General Reference And Serial Section 07/29/2026   GR 658.83 M459 1996 GR 000957 07/29/2026 07/29/2026 Books