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A framework for marketing management / Philip Kotler and Kevin Lane Keller.
Material type:
TextPublication details: New Jersey: Pearson Prentice Hall., 2009.Edition: 4th edDescription: xxii, 362 p.: col. ill.; 24 cmISBN: - 9780136026600
- Res 658.8 K848 2009
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Reserved and General Collection Section | Olivarez College Learning Resource Center | Res 658.8 K848 2009 (Browse shelf(Opens below)) | Available | RES 001100 |
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| Res 658.8 K848 2004 Principles of marketing / | Res 658.8 K848 2004 Principles of marketing / | Res 658.8 K848 2008 Social marketing : influencing behaviors for good / | Res 658.8 K848 2009 A framework for marketing management / | RES 658.8 K848 2012 Principles of marketing / | RES 658.8 K967 2006 Principles of marketing / | RES 658.8 K967 2007 Principles of marketing / |
includes bibliographical references and index.
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